Get 10% Off On Sitewide
Expires: 2027-12-12
Sale Items! Get Up To 85% Off
Expires: 2027-12-12
Get 15% Off On Order Over $125
Expires: 2027-12-12
Free Shipping On Order Over $10
Expires: 2027-12-12
Sign Up And Get 10% Off On Your First Order
Expires: 2027-12-12
New In Bras! Get Up To 60% Off
Expires: 2027-12-12
Nightwear! Get Up To 60% Off
Expires: 2027-12-12
Bras Sale Items! Get Up To 50% Off
Expires: 2027-12-12
Plus Size Lingerie! Get Up To 40% Off
Expires: 2027-12-12
Student Discount! Get 20% Off
Expires: 2027-12-12
Gift Card Starting From $15
Expires: 2027-12-12
More About Playful Promises
Playful Promises is founded and run by women, with a focus on how the modern woman sees herself, her body and her sexuality.We are a family of lingerie, swimwear and activewear brands offering innovative, design-led options for a range of body types, occasions and price points. We pride ourselves on making over 80 bra sizes and stocking over 90, as well as UK dress sizes 8-28 / US 4-24.Mischievous, sexy, pretty or practical, but never boring and beige, Playful Promises was founded in 2004 by Emma Parker. Expanding slowly but surely, our London-based independent brand became known for luxe, outré designs for a wide size range including fuller bust and plus sizes. On our way to global domination, our playful warehouses are based in the UK, USA and Australia.